Gail and JoAnna's Real Estate Thoughts


Preparing Your Massachusetts Home For The Spring Selling Season

My esteemed colleague, Bill Gassett, recently blogged about Preparing Your Massachusetts Home for the Spring Selling Season.  This great post applies to Preparing Your Manalapan New Jersey Home, or Your Marlboro New Jersey Home or heck, even Your Tampa Florida Home.

The tips laid out by Bill should be followed no matter where you are listing your home for sale.  No matter where you live, the competition for the attention of today's buyers has been "kicked up a notch." 

Remember, you never get a Second Chance to make a First Impression!

Thanks Bill!

With the Spring selling season fast approaching now is the time to get your mind set on accomplishing the goal of making your home stand out from the rest of the inventory for sale.

Most Real Estate markets around the country are down and the competition is fierce for a buyer pool that has shrunk dramatically. Presenting your home in the best light will give you a leg up on the competition.

"Curb appeal" is often a catch phrase that is tossed around in Real Estate circles. 1st impressions are critical! Most buyers will find your home online and if your Realtor has done a good job with photography your home should look pretty decent.

Don't disappoint them by leaving your yard look like hurricane just took place!


Here are a few quick pointers for your homes exterior to help create a more timely sale:                                                                                            

  • Clean up all debris from this past winter including any tree limbs, branches, and left over leaves.
  • Clean the driveway and walkway of any sand and other debris.
  • Pay careful attention to have all your landscaping beds raked and weeded out.
  • Trim your bushes if needed. Pay attention to keeping them a few feet back from the home allowing for proper ventilation.
  • Consider planting some hearty Spring flowers that have lots of color.
  • Assess your driveway and get it seal coated if it looks old and worn. Seal coating really does wonders to  give your home a new and appealing feel.
  • Clean out your gutters. You do not want your gutters looking that could harbor creatures from the black lagoon.
  • Hose down your deck and consider seal coating the surface if needed.
  • The entry way to your home should sparkle! A fresh coat of paint on the front door always looks great. Make sure you remove any old cob webs.
  • Consider a few potted plants at the entry with some nice flowers.
  • Use a garden hose and spray down any areas of your siding that may have mold or mildew build-up.


Just as important is how your home looks on the inside. The properties that are punished the most in a challenging market are the ones where the buyers have to think about investing their time and money dealing with a previous sellers issues.

Trust me when I tell you that when you and I estimate the cost to repair an item is $500, the buyer is estimating $1000 in their mind. You will not win this battle.

Here are some easy things to consider for your homes interior:


  • The 1st thing you should consider is taking any unnecessary possessions and remove them from your home. You want to make your home feel as large and airy as possible. De-cluttering old furniture, boxes, and nick knacks go a long way in making a home presentable. I would consider a local storage center in your area for these things, as it is well worth the investment.
  • If you can not find out local storage facility I would consider renting a storage unit from PODS (portable on demand storage).
  • Next on the list should be a major Spring Cleaning. The bathrooms and kitchen should be spotless! These are the rooms that buyers will pay the most attention to. No big mystery, as these rooms are the most costly to upgrade.
  • Clean out all your closets. Buyers are always looking for closet space. Having your closets neatly organized is important.
  • Wash down all your windows. Homes always show better when there is plenty of natural light. Don't let years of grime and dust get in the way.
  • Consider touch up painting any high traffic areas where scuff marks and worn paint are easily visible.
  • Always paint or bleach any old stains away. For example if one of your kids took a shower without the curtain fully closed and there is a large stain in the kitchen ceiling below get it fixed. For one it looks awful and two buyers are going to assume you have a plumbing issue.
  • Clean out and organize your garage. A spacious garage will be a consideration for many home buyers.
  • In areas of the home where natural light is not the best make sure you have lamps with higher watt bulbs.
  • Clear your kitchen counters completely of everything but the bare bones essentials.
  • Clean all faucets,mirrors,lights, and ceiling fans.
  • Re-caulk any tubs, showers, sinks, or tile work that has loose grout.   

Above all else you want to take your emotions out of all the decision making when it comes to getting your home "staged".

Work with your Realtor and make it a team effort. Remember the goal is to get your home SOLD!

You may be taking pride in your PURPLE bathroom but the next buyer most likely will not.

While you have lived in your home for years and enjoy the way it looks a buyer has not.

If your Realtor does not have much experience is setting the stage for your home consult a professional stager.



Here is an excellent video that illustrates many of the points I have mentioned in this article.

Getting your home to look like something out of Better Homes and Gardens is certainly going to go a long way in getting to the closing table.

Don't forget though that all this effort will be for naught if you do not price your home properly and pick a top producing Realtor to work with. In a challenging market these are the two most important decisions you will be faced with.

See selling your home in a buyers market and why your Metrowest Massachusetts home expired  for explanation about proper pricing and picking web savvy Realtor with a great track record.

When selling a home in this environment the 3 P's of Real Estate don't have much of chance of working. What are the 3 P's of Real Estate? Put a sign in the yard, put it in MLS, and pray. This marketing strategy used to work for many agents when the Real Estate market was booming.

See Social marketing blogging short sales and the seller I never met for an explanation of how a Realtor with a dominant internet presence can be your best friend!


About the Author: The above Real Estate information on preparing your Massachusetts home for the SpringRE/MAX Executive Realty Hopkinton selling season was provided by Bill Gassett, a Nationally recognized leader in his field. Bill can be reached via email at or by phone at 508-435-5356. 

Have a home to sell in Metrowest Mass? I have a passion for Real Estate and love to share my marketing expertise! 

For Metrowest Massachusetts Real Estate and homes see Metrowest Mass Real Estate. Want to have MLS access to beat other buyers to your dream home? Sign up with no obligation at my MLS Property Finder Site.

I service the following towns in Metrowest Massachusetts: Hopkinton, Milford, Upton, Southboro, Westboro, Ashland, Holliston, Mendon, Hopedale, Medway, Grafton, Northbridge, Uxbridge, Franklin, Douglas, and Framingham MA.

Click here to view Bill Gassett's Real Estate profile.




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JoAnna Siminerio, Weichert Realtors

JoAnna Siminerio
Weichert Realtors - Marlboro / Manalapan
732-598-6823 cell
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Comment balloon 5 commentsGail Szeluga & JoAnna Siminerio • February 15 2009 01:28PM
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